Use Internal Linking to build authority and increase website traffic

Did you know that by 🔗 Linking older pages or blogs to your new content, helps search engines find and rank it faster?

This SEO strategy is called ‘Internal Linking’ and it’s a simple way to boost visibility in search, as it shows that your latest work is important and connected to what you've already published.

This practise not only helps your content get noticed quicker but also strengthens your website’s overall performance. 🚀

The importance of Keyword research in content writing for Luxury Brands

✍ Writing and publishing the right content can make a huge impact on your website visibility and traffic, but how do we know if the topic we are discussing and writing about is actually being searched for in Google? This is important for Luxury brands because the terminology and words we use that sound more professional may not be the words your customers are actually entering into Google search.

When I was a young Warthog

I was driving with my daughter the other day and we were reminiscing over an episode of New Girl which is one of our favourite shows. There’s an episode where Bear Claw And Jessica Day perform a musical called Woodland Creatures. It had us laughing and I randomly starting singing “When I was a young Warthog” thinking that it was part of the musical. Much to the dismay of my daughter and protests it turns out it was actually a scene from Disney’s The Lion King performed by Pumba. How I got them mixed up I’ll never know. So what does this have to do with business success and growth for Luxury Brands?

Well it got me thinking, if I really was a young Warthog again, being 44, and 15 years into my business, what would I do differently or what advice would I give business owners that are either starting out or have limited time or limited budgets. What’s the one thing I would concentrate on to grow my leads, my website traffic and future proof my business?

Is it me or are backlinks the last thing you think about when trying to grow your business. You’ve probably heard a few people talk about them but they seem so difficult and time consuming, right?

What if I told you backlinks are a cornerstone for boosting the visibility and reputation of luxury and premium brand websites in search engines. Would you believe me? They signal trust to search engines, boost rankings, and drive valuable traffic, making them essential for any premium brand's digital strategy. To try and make sense of this I’ve put together a straightforward explanation of why they matter and how to leverage them effectively to grow your online business.

We're finding it's more common when we take over a client's SEO work that the content they have been working hard on or even paying for hasn't even been indexed by Google.

This means that Google hasn't crawled the pages and therefore will not appear in Search results. There are various reasons for this but there is are simple ways to find out and to fix them. If you are wri The only sure fire way to know is to conduct a site audit and check Google Console to provide the actual