EAS Jewellery - Shopify Trade Website Design
E Alexander and Sons is a well established fourth generation jewellery trade business supplying jewellery retailers in the United Kingdom.
The team at Lionsorbet created a new site, that boasts numerous Shopify optimisations and trade functionalities. Among its features is the ability to restrict public access, ensuring a seamless experience for authorised users, along with the integration of an extensive product library, facilitating online purchases for customers for the very first time.
Project Features:
» Trade & Wholesale Functionality
» Product Page Optimisation
» Website Locking
» Customised App Integrations
Making the Most out of Shopify
Based on a central theme, our team has crafted a sleek website integrated with various Shopify capabilities. By incorporating mega menus, product badges, and refined animations, we've established a premium ambiance for customers. Additionally, the smooth product filtering and collection sorting contribute to an enhanced user experience.
Trade & Wholesale Functionality
Developing and comprehending the intricacies of a jewellery trade website constituted a significant aspect of our efforts in redesigning EAS's new site. Although prioritising SEO wasn't crucial given that the site is hidden to the public, we meticulously crafted a superbly functional platform tailored to appeal to EAS's distinguished clientele. Our focus was on ensuring a seamless browsing experience and showcasing the elegance and sophistication associated with EAS's offerings.
Shopify is a versatile platform that with some considered coding allows a range of trade features that open up the functionality for B2B commerce and sales. This can be in the form of hidden, products and prices until logged in or the display of VAT and checkout options for account holders only.
Website Locking
An integral part of EAS’s business is that it is trade only. With this in mind, we locked the website for the public. Our team managed redirecting all possible website addresses to the password page. Keeping the site as discreet as possible, we hid all menu items and pricings on this page but also showcased what EAS does as well as incorporating a registration form for any potential clients.
Personalised Artworking
Lionsorbet seamlessly integrated EAS's distinctive branding and personality into an array of meticulously crafted artworks across the website. From conceptualising captivating brochure mockups to crafting bespoke icons, each element enhanced the site's visual appeal and user engagement.
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