Tusting - A Shopify Website for a Luxury Leather Goods Specialist
Since 1875, Tusting has been renowned for crafting some of the finest leather products in the UK, serving everyone from royalty to discerning customers seeking bespoke bags.
With a commitment to enhancing their online presence, Tusting enlisted Lionsorbet to migrate their website to Shopify’s superior platform. This transition included a comprehensive overhaul of products, imagery, and copy. By collaborating closely with Tusting, we developed a visually stunning website that optimises the customer journey.
Project Features:
» International Market Integrations
Product Page Optimisation
Tusting’s products require comprehensive information to be clearly presented to customers, including details on materials and key features. To streamline this process, we utilised metafields, which allowed us to efficiently organise and display this extensive information.
By implementing metafields, we eliminated the need to manually build each product page individually. This not only enhanced efficiency during the setup phase but also empowered the client to manage and update the product pages with relative ease in the future.
The result is a seamless and user-friendly system that maintains the high standards Tusting is known for, while also simplifying ongoing maintenance for the client.
Mobile First Design
Almost all of us shop online using our mobile devices. With Shopify, every website is designed to be device-responsive. We took this a step further by enhancing mobile responsiveness with additional features such as sliders for image-heavy sections and a convenient burger menu. This ensures a smooth and user-friendly shopping experience, regardless of the device used.
Collection Page Customisation
Collections play a crucial role in the user experience by allowing customers to view a wide array of products at once, serving as an excellent introduction to items they might not be aware of.
Understanding this, we enhanced the collections with promotional blocks that support both images and videos, making them more dynamic and eye-catching. Our developers also improved the filtering functionality, adding more product filters and incorporating a slide-out drawer for a smoother, more intuitive shopping experience.
International Markets
With truly global clientele, Tusting wish to offer the best experience to customers wherever they are in the world. With differing requirements for multiple geographies, we were able to effectively use Shopify markets functionality to adjust pricing to not only show in the relevant currency but handle allowances for import duty seamlessly too.
Looking to update your website?
We create beautiful retail websites for modern-day browsing. We give you the tools to succeed online, reach more customers and increase your sales.