When it comes to e-commerce and luxury products, there are a few key things to keep in mind to ensure success. First and foremost, it is important to have a strong onsite and offsite SEO strategy in place. This will help ensure that your products are visible to your target audience and that potential customers can find your site easily. Additionally, it is important to focus on creating a high-quality and luxurious user experience. This means making sure your website is visually appealing and easy to navigate. Try and consider excellent customer service and shipping options further to differentiate your luxury products from others on the market.
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Shopify POS a guide for Retailers
A guide to Shopify POS system for retailers. How to get the most out of it and your most common questions answered for luxury retail and jewellery brands.
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NFTs and Luxury Brands: How Unique Digital Assets Are Changing the Game
In terms of luxury retail and eCommerce, NFTs have the potential to become valuable because they offer a way for businesses to securely and verifiably sell unique digital goods. This could include things like limited edition virtual items in online games, exclusive digital artwork, or even physical items with verified provenance. By using NFTs, businesses can create scarcity around their products and potentially generate more value for them.
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The Future of Luxury Retail: How Web3 Could Transform the Industry
The future of luxury retail is likely to be heavily influenced by the development of Web3 technology, a decentralised online ecosystem based on blockchain, and also Web 3.0, also known as the "semantic web," which is a vision for the future of the internet in which machines are able to understand and interpret the meaning of web content, rather than just being able to access and display it. This would enable a more personalized and intuitive online shopping experience, as well as new possibilities for luxury retailers to engage with their customers.
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AI for blogging and content creation. Is it the future and should we be worried?
With the recent launch and news of OpenAi’s ChatGPT discussions have opened up about the beneficial aspects of using Artificial intelligence to write and create content but also the possibility that its future use could negatively impact individual creators and companies. AI text and image creators are not new. Many companies offering paid-for services to generate copy, blogs, and research materials have sprung up over the last 12 months offering dreams of accelerated research and the future of marketing. So what does the future look like for content writers, authors, and researchers?
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25 Quickfire ways to accelerate traffic and convert sales to your luxury goods website
One of the key ways to increase sales on your website is to get more traffic, well the right traffic that is. We want the right customers to visit our website. Once they are there we can provide them with compelling information, interesting guides, and educational material to gain trust and confidence and introduce great products, great value, simple terms, and cheap postage to make the emotional decision to buy.
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12 Direct Marketing Ideas For Online Jewellers
Once you build your website, getting free traffic will take time and can sometimes be frustrating. Let’s think about how you can send traffic to your website using some tried and trusted marketing techniques. Learn how you can accelerate your sales and enquries without waiting for search engines to catch up.
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Jewellery Website & SEO Tips
Jewellery Website SEO Tips for Luxury Brands
Luxury jewellers and big brands such as Cartier and Tiffany & Co. continue to lead the charge with online growth and sales. Having a deep understanding of your customer base, their lifestyle and spending habits is essential, but how do other retailers compete, without spending millions of dollars on advertising and marketing?
Whether your business specialises in diamond rings or gifts it is important to find and engage with your customers. Building trust and confidence in your brand is vital to turn your visitors into customers and customers into fans. Where do we start? your Website!
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The Top 20 Jewellery and Watch Website designs for 2022
Here are some of the best online jewellery and watch websites for 2022! Our top 20 includes websites from luxury jewellery and watch companies all over the world, as well as showcasing some of our own work, to highlight our in-house design, as well as our amazing customers. As we at Lionsorbet specialise in Jewellery and Luxury Brand Shopify Website Design, we have chosen our top 20 based on a variety of factors, such as uniqueness, creativity, user experience, stunning designs, and eye-catching photography. Browse our list and click on the link to view a website, and take inspiration and ideas from each of these outstanding concepts!
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Approved supplier to the CMJ
We are proud to become a member of the CMJ, allowing us to strengthen our own relationships within the Jewellery & Watch industry by offering help, advice, and support for eCommerce, SEO, and Digital Marketing in the retail sector.
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Shopify for Jewellery Trade & Wholesale Customers
Shopify is an amazing platform for listing and selling products online to the public, with simple pricing options, allowing customers to add to a basket and purchase an item. But what about trade customers? an area dedicated to Trade only, providing information hidden away from public view, customer discounts, and ex vat or tax options to make price calculations easier.
Shopify is a perfect platform for Retail, Trade, and Wholesale Jewellery companies for listing and selling products online.
The answer is, that Shopify provides some simple and more complex options to facilitate all customer types, from password-protected areas and hidden collections to customer login areas that provide different pricing levels or price bands. We have highlighted some options below starting at the simplest option, leading onto more involved Wholesale Shopify Websites.
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Jewellery Packaging Directory
Whilst the core purpose of packaging jewellery is to protect it and to keep it safe, it is also a good brand representation. Packaging is often the first thing that people will see, and therefore, in many cases, is the first impression that your customers, clients and distributors will have of the company. Good packaging for your jewellery can be a valuable marketing opportunity!
Great packaging gives you the opportunity to promote your jewellery brand, as well as giving you the chance to uphold your professional image. Various social media platforms have seen a rise in videos promoting brands through unboxing videos, gift opening trends, clothing and accessory hauls. This has become a powerful marketing tool, as the first thing that draws a viewers attention is the packaging, and ultimately, who and what the brand stands for.
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Top 20 Jewellery Website designs of 2020 - 2021
Due to the success of our 2017 article, highlighting the top 20 Jewellery website designs, as well at the popularity of our 2019 article, identifying the best of jewellery website design, we have decided to make this an annual feature. In these articles, we will present some of the best jewellery websites online per year, and put together our top 20. Lionsorbet specialise in Jewellery Website Design, and therefore, we have included some of our own work to showcase our in house design and to celebrate our amazing customers. Our choices are based on user experience, creativity, eye-catching design and photography. Click on the links under each picture to view the website. We hope you enjoy looking into the beautiful, unique designs and talent shown throughout these website designs.
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The Importance of Branding for Jewellers
When you think of the brand 'Coca Cola', what is the first thing that comes to mind? The logo? An advertisement? It may be the festive red trucks of 'Holidays Are Coming'. Perhaps the group of hilltop singers in the 1971 hit, 'I'd Like To Buy The World A Coke.' More recently, 'Open That Coca-Cola', featuring music by Tyler, The Creator. When your customers view your brand, what do they see?
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9 Ways to prepare your 3D CAD models for Jewellery Rendering
Creating superb images of Diamond and Gemstone Jewellery from 3D CAD models is becoming increasingly popular for jewellers, designers and retailers looking to enhance their product range and delivery a rich experience for their customers.
There are plenty of benefits for choosing 3D Jewellery rendering over photography, mainly speed of delivery, quality of imagery and the fact that animated videos look so much better in 3D than traditional film cameras.
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What are Shopify Partners and Why are they Important?
If you own a Shopify store or are looking to have one created then you may have heard or come across the term Shopify Partner or Shopify Experts. These are basically individuals or Design agencies that work predominantly with the Shopify platform and can provide expertise to design, build and launch your new eCommerce website.
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What is 3D rendering for Jewellery & Diamonds?
Lionsorbet uses a number of techniques to create digital representations of a company's products for display on websites, literature, display screens and marketing material.
Unlike Jewellery photography that requires a physical sample set up in a studio to photograph directly, we use skills in 3d modelling, rendering and animation to create a virtual, digital photograph or a movie, often referred to as an animation, of a companies products for use in marketing material.
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Ecommerce important shopping dates for 2020-2021
Our guide to important dates for retailers in e-commerce and online sales to consider for their marketing and advertising for 2020 and 2021. If you own or operate a retail business you can find out what key dates to add to your calendar to plan your website marketing for the next 12 months.
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The best shopify stores for ecommerce design inspiration
Presenting the best Shopify stores for eCommerce design inspiration. Our team at Lionsorbet have been building eCommerce websites on the Shopify Platform for over 6 years. We launched our very own store www.jewellergraphics.net to test the platform, offering digital delivery of products to our clients and haven’t looked back. Many brands from around the world are moving over to Shopify and there are some fantastic designs. From great product interaction, amazing photography to modern design trends there is some truly inspirational sites to whet your appetite. We’ve listed some of the best below and wouldn’t be fair not to add a few of our own great designs.
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Retail Marketing for 2020
Although each of us at Lionsorbet is remote from our colleagues while working at home, it is otherwise business as normal for us. That is 'as normal as normal can be' right now. We are fortunate that our workflow is unaffected.
For those of you who have to close your physical shop doors, we hope it will not be for too long and when you reopen you will be supported by clients old and new who feel a renewed value for goods, services and loved ones. Maybe this current situation is a lesson for us all to never take anything for granted and to be better prepared for what the world may challenge us with. It is now very clear that we are still very vulnerable.
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